A Crisis of Confidence

When it comes to online shopping fraud, merchants and consumers don’t see eye-to-eye. The results of a new, extensive survey by Riskified, the eCommerce enablement, and fraud-prevention solutions provider, show a dramatic difference between how retailers and consumers view the threat of fraud and who they say is to blame. The research, which comprises 4,000 consumers and 400 retailers across the UK, France, Germany, and the US shows that retailers give themselves high marks for fighting against fraudsters. More than half (55%) of all retailers stated that they were confident in their ability to prevent eCommerce-related fraud. Shoppers, however, are not impressed. Only 34% of consumers said they trust in retailers’ ability to prevent fraud.