Agenda

More than ever, businesses need to balance profitable growth with managing complex risks in a rapidly evolving ecommerce landscape. What do merchants need to unleash growth with confidence in this environment? This session will introduce strategies underpinned by brand new technologies to optimize revenue, safeguard profits, and unlock new pathways to success.

As fraud becomes more sophisticated, organizations must leverage as much insight and data as possible to stay ahead and mitigate fraud and policy abuse. No sector is entirely immune, making it essential to have deep insights into potential threats, and to develop proactive strategies to mitigate risks. In this session, we’ll take a look at the best ways to leverage data to gain deep insights into fraud patterns, as well as how to use this knowledge to develop effective prevention strategies. With the right knowledge and proactive approach, we can stay ahead of fraudsters and protect both our organization and our customers.

Join Andreas Zodhiates from Booking.com as he shares insights into optimizing machine learning for smarter decision-making and cost reduction. Discover how scalable risk decisions and scalable solutions are used to improve efficiency and adapt to market demands. Andreas will also delve into evolving from single product offerings to a “connected trip” vision, highlighting the success of basket strategies and market-specific optimizations. Learn how Booking.com continues to innovate and scale in a competitive global marketplace.

Ecommerce is evolving in new and uncharted ways, and balancing fraud prevention with customer satisfaction is critical for sustainable growth. This keynote will explore how effective fraud prevention isn’t about creating barriers, but about enabling seamless, secure experiences for legitimate customers. With customer acquisition and retention more vital than ever, we’ll take a close look at the strategies that can help you mitigate risks while fostering trust and loyalty. Discover how merchants can reclaim control over the ecommerce experience by leveraging data-driven insights to craft intentional, strategic customer journeys that align with business goals and elevate the customer experience.

Louis Vuitton faced a significant challenge in managing payment decisions, balancing fraud prevention with business policies while handling a complex web of static rules. These rules were prone to obfuscation, required extensive manual review, and demanded constant maintenance. By leveraging dynamic machine learning policies, Louis Vuitton streamlined its decisioning process, replacing hundreds of static rules with a more adaptive and efficient approach. This transformation enabled seamless identity clustering, improved case management, and a fully integrated, self-service workflow—ultimately cutting analyst review time in half and enhancing operational efficiency. Join this session to discover how Louis Vuitton significantly simplified its business logic while strengthening its fraud prevention strategy.

With returns fraud soaring to $103 billion in first-world countries, being prepared for the evolving threats of omnichannel return fraud has never been more crucial for retailers. Join Appriss Retail and Riskified for a discussion where we will tackle the pressing issue of omnichannel return fraud. Discover how fraudsters exploit vulnerabilities in the return process, taking advantage of loopholes that can lead to significant losses for retailers. Our experts will share strategies for how AI is now able to effectively identify high-valued customers versus serial return abusers, both online and in-store, while ensuring a seamless shopping experience. You’ll leave this session equipped with the knowledge to resolve the true identity of a good consumer and adapt your return strategies to improve loyalty while protecting your shop.

Join Kieran Cotter from Dyson as he shares his expertise in creating a robust omni-channel Profit Protection framework. In this session, we will explore how Dyson leverages people, processes, technology, and culture to prevent and manage losses and fraud, preserving both reputation and profitability. Gain valuable insights into scoping, monitoring, and controlling risks in today’s complex retail environment.